IoT has already enjoyed a next-big-thing status for several years now and all signs point to continued growth as homes, cars, and nearly every piece of hardware in our lives gets connected. But that doesn’t mean the industry isn’t facing challenges. In fact, rapid growth and its status as the new kid on the block, make IoT perfectly poised to face two particularly big challenges in the years to come.
Mokriya are proud to have been recognized by Clutch as one of the leading IoT app development companies.
Clutch works to identify leading IoT app development companies with proven client success. Clutch are able to do this through an innovative research process that combines the best of B2B market research and consumer review services. Their research helps start-ups, mid-market and large enterprises find IoT app development partners that meet their needs, whether for a one-off project or a long term relationship.
Smart home gadgets suck. Consumer IoT has been a massive fad for a couple of years now but good products are few and far between. Most either don’t deliver on their promises or try to solve problems that aren’t even there. So let’s look at the few examples from the likes of iRobot, Sonos, and Amazon that shine through the pile of crappy products in their category.
The advent of smartphones, and the rise of mobile internet and mobile apps disrupted and transformed the way we live and do business. Thanks to the millions of mobile apps you can buy or download from app stores, you practically have your mailbox, office, photo album, TV, game console, shopping cart and much more at your disposal any time you like.
The power of big data, analytics and machine learning have created unique opportunities in the e-commerce industry. Thanks to data-driven enhancements to ads, upselling and cross-selling, online shoppers are able to get “what they want, when they want it.”
Ecommerce is appealing because it’s easy and accessible. Who would choose driving to a store over getting their shopping done in just a few clicks. This ease doesn’t come from nowhere though. It’s the measurability of online commerce that made it so powerful. Data is power and when you measure every click, the data is yours, be it through recommendation algorithms, A/B testing product pages, or fine-tuning newsletter headlines. Good news brick-and-mortar: the data is coming your way. All thanks to beacons.
A Bluetooth scale! A Wi-Fi door lock! And, of course, a fridge that tweets! We can joke all we want, but smart objects are here to stay. And if anything, we’ll only see more of them. But everyday appliances have a funny problem: they are getting smarter (read: connected) and dumber at the same time. UX people: it’s high time you fixed that, unless you want to earn your place in history at the receiving end of a tweet from @internetofshit.